Acquisitions Strategy: What makes a brand eligible for consideration by Catfish Brands Group?

Catfish Brands Group seeks and acquires brands that meet our acquisition criteria. Ideal brand candidates excel in these areas:

  1. Innovation: Innovative brands bring value to anglers by offering new and exciting ways to catch catfish.

    Brands that have protected their innovations with patents or other intellectual property protections receive higher scoring than those without IP protections in place.
  2. Strong Brand Identity: A professional and cohesive brand identity in place. Strong Brand Identity doesn’t require a polished logo and color scheme. While those can help establish a brand’s presence, the more important factors are a brand’s voice, organic traction, and vision.

    Brands without branding assets (logo, branding standards, etc…) are not excluded.

    Brands with US or international trademarks in place receive higher scoring.
  3. Expanding Markets: Brands that are reaching anglers outside current centers of influence or sales channels.

Are you a brand owner interested in finding out what your catfish brand could be worth?

We’d like to talk to you. You can request information here:
https://catfishbrandsgroup.com/request-for-information/

Who are the owners we seek conversations with?